Dan Ochwat

Dan Ochwat is a unique creative voice, and an accomplished writer across PR, journalism, and the arts.

He's currently working with several retail media companies, developing and placing thought leadership articles in B2B trade publications, crafting pitches for media attention, and strategizing on content that's optimized for SEO and GEO search.

Prior to content and PR, Dan worked as a small-town newspaper reporter (specializing in lifestyle features and sitting by the police scanner) and then for nearly two decades worked as an editor for B2B retail magazines.

Dan earned an MFA in Writing for the Screen + Stage from Northwestern University and a degree in Journalism from Eastern Illinois University.

Working with agencies, and as a standalone contract writer, Dan writes blog posts, press releases, pitches, whitepapers, thought leadership opinion bylines, and provides high-level content strategy.

He currently serves as a senior content specialist at Ketner Group Communications and previously worked with clients in the same role at Think Ink.

A leading strength is Dan's ability to write conversational and authoritative thought leadership bylines for c-level executives at leading retail technology companies, mastering articles in their voice and placing them in top B2B trade magazines.

Having worked as a reporter and editor in trade journalism and newspapers for two decades, Dan's well-versed in what editors want. Notably, he was the lead editor of Store Brands Magazine and Shopper Marketing Magazine (a print publication of the Path to Purchase Institute).

To see examples of his work, and to learn more about the companies that Dan has been supporting, get in touch via the contact section below.

Beer Hiking Chicago is a full-color guidebook that curates 30 hikes across Chicago's historic neighborhoods and the suburbs of Chicago, as well as provides a couple nearby excursions to Michigan, Indiana, and Wisconsin. Each hike is paired with a nearby brewery to visit after the walk, and the book recommends a signature beer to try at each location to cap off the adventure.